{"id":156407,"date":"2024-01-11T16:52:55","date_gmt":"2024-01-11T14:52:55","guid":{"rendered":"https:\/\/www.orfium.com\/?post_type=case_studies&p=156407"},"modified":"2024-01-12T14:24:14","modified_gmt":"2024-01-12T12:24:14","slug":"wise-music-group-doubles-youtube-revenue-in-one-year-with-orfium","status":"publish","type":"case_studies","link":"https:\/\/www.orfium.com\/case_studies\/wise-music-group-doubles-youtube-revenue-in-one-year-with-orfium\/","title":{"rendered":"Wise Music Group doubles YouTube revenue in one year with Orfium"},"content":{"rendered":"\n
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About Wise Music<\/strong> <\/h2>\n\n\n\n

Wise Music Group<\/a> is an international conglomerate of wholly-owned companies and is home to some of the world\u2019s leading independent classical music publishing houses, as well as a number of pop music catalogs. In 2023, they celebrated their golden jubilee; over these 50 years, they have built and acquired over sixty international publishing houses and more than thirty notable imprints, many of which are iconic household names such as Thelonious Monk, David Bowie<\/a> and The Zombies<\/a>.<\/p>\n\n\n\n

With their extensive repertoire of both commercial and classical music, including a wealth of original samples, Wise Music had previously faced challenges in fully capitalizing on its vast catalog of works due to catalog conflicts and untracked or unclaimed usage.\u00a0<\/p>\n\n\n\n

In January 2021, Wise Music partnered with Orfium, making a crucial step towards more effectively managing their works on YouTube, streamlining their catalogs and boosting revenues <\/strong>for their artists and songwriters. <\/p>\n\n\n\n

Orfium\u2019s Solution<\/strong> <\/h2>\n\n\n\n

Orfium undertook the full management of Wise Music\u2019s YouTube account in the United States to ensure they are optimizing it and maximizing their revenue potential. The services provided by Orfium include:<\/p>\n\n\n\n